Amy Jade Pham

I am a Design (Communication) and Business (Marketing) student graduating in 2026, with a passion for brand identity, print, and illustration. Having been immersed in drawing from a young age, I discovered graphic design as a way to channel my creativity with intent, using visual storytelling to craft meaningful connections. I believe great design should not only capture attention but also convey a story that resonates and endures. 

My work blends artistic sensibility with marketing strategy, enabling me to create designs that are not only visually striking but also purposeful and audience-focused. Skilled in Adobe, Canva, Procreate and traditional illustration, I enjoy transforming concepts into cohesive brand experiences that resonate and endure.

For any inquiries please email:
amyjadepham1@gmail.com

My design page:
https://www.instagram.com/amiysdesigns/

My art page:
https://www.instagram.com/amiysart/

‘In Your World’ (2021)

This artwork was one of my two paintings displayed during Top Arts 2022, held at The National Gallery of Victoria (NGV). During the choice awards, this oil on canvas piece received second place for the Deakin University People’s Choice Award. 

‘In Your World’  explores the theme of identity and culture. It aims to convey the idea of conformity as a means of belonging in society and the lack of familiarity I feel towards my Vietnamese culture while living in a western world. The artwork strategically imitates Whistler’s composition ‘Symphony in Flesh Colour and Pink: portrait of Mrs. Frances Leyland’ to symbolise western culture. The insertion of my form is representative of aligning language and behaviour to more rewarded, accepted standards while growing up in Australia, which resulted in a loss of cultural identity exemplified through the uniform blue colour scheme.