Amy Jade Pham

I am a Design (Communication) and Business (Marketing) student graduating in 2026, with a passion for branding, graphics and communications. This website is my creative portfolio documenting significant projects I have completed across the years.

For any inquiries please email:
amyphamm1@gmail.com

My Design Instagram Page:
https://www.instagram.com/amiysdesigns/

My Art Instagram Page:
https://www.instagram.com/amiysart/

A Glimpse of the Familiar (2024)

‘A Glimpse of the Familiar’ is a hypothetical exhibition held at State Library Victoria for Artist Jonathan Zawada. The project consisted of an invitation, website, flags and a wayfinding system within the exhibition space. To complement the vivid hues and dual themes of nature and digital within Zawada’s works, I adopted a similiar colour scheme and utilised delicate illustrations of mushrooms and digital gradients. Just as Zawada reveals a new perspective on ordinary subjects, the identity design assumes a layering component that reveals the true forms of the illustrations beneath a cluster of ambiguous lines.